digiladder

The new ranking factors survey from Cyrus and Dawn Shepard at Zyppy is a helpful glimpse into the actual factors that impact Google’s ranking algorithms right now, and the findings don’t deliver any unexpected shocks. The top three positions on the list among the professionals polled were: relevance, backlinks, and content quality. The Top Tier: What Matters Most?...

From the viewpoint of one Google Business Profile, managing local SEO is simple, but juggling the SEO of dozens of similar businesses is an entirely different task. This blog covers the unique demands of multi-location agencies, the capabilities worth prioritizing to streamline operations at scale, and an overview of how to choose the right software to manage local SEO without...

Google Search is constantly evolving. While there are times when site owners and SEO experts will hear about a major algorithm update, not every algorithm update will necessitate immediate changes to a website. Google has announced that it carries out thousands of changes to Search each year, many of which are small and incremental. Major updates are announced when they are deemed...